CORPORATE MANAGEMENT OF FINANCIAL POTENTIAL

The article is devoted to the formation and implementation of financial potential large organizations (corporations). Under potential, authors understand totality capital objects long-term short-term use (non-current current assets) in value terms, which they have on their balance sheet, according possibilities limitations functioning economic environment, under its - monetary benefit corporations from operating them process carrying out activities. purpose study focused creating a toolkit for assessing this benefit, includes appropriate methods, an objective analysis indicators corporate identification reserves ultimate improvement. assessment such increase cash receipts period study, should be composed cost effects due dynamics return (an indicator efficiency using total capital. Comparison calculated parameters will give answer about quality corporations. evaluation these possible methods deduction induction combination with differentiation method. In each other, provide most accurate all structural elements (intermediate indicators) that affect final (final interest us. developed were tested example Komos Group LLC), was made over five-year period, corrective measures proposed improve as fundamental factor benefits